Less than a month after Bethune-Cookman announced that Ed Reed would be the next head coach, Reed himself announced that he will not.
“Bethune Cookman University worked with my legal team to create contract terms with the language and resources we knew were needed to build a successful football program,” Reed said in a statement. “It is my desire not only to coach football, but to be an agent of change that most people just talk about. However, after weeks of negotiations, I have been told that the university will not ratify my contract and the agreement that we had in principle, which included facilities and resources best needed to support the student-athletes, I was committed to coaching and cultivating a relationship with the university, players, community and the fans. It is very disappointing that this is not going to happen.”
Reed’s relationship with Bethune-Cookman became rocky almost immediately, with Reed complaining publicly about problems ranging from the school’s athletic facilities not being up to scratch to his office not being cleaned before arriving for work.
Reed doesn’t have much coaching experience. He spent just one year as an assistant defensive back coach with the Bills and spent the last few years in administrative roles at his alma mater, Miami. But he’s a member of both the College Football Hall of Fame and the Pro Football Hall of Fame, and Bethune-Cookman hoped he would bring the same kind of success Deion Sanders brought to Jackson State. Instead, Reed’s term is up in less than a month.